The premiere of Game of Thrones got all of our attention this past weekend. It didn’t?! Jk. Of course it did not. Not as long as Beyoncé is, you know, Beyoncé and masters a Saturday night like no other by launching not only a video, but all the videos from her sixth solo album, not only an album, but a visual album, not only the hour long collage of videos (!!!) mussed and fussed about on HBO, but also a trailer of the collage (!!!). So, it went from a video to a bunch of videos to a visual poetry about them to a trailer of the visuals of the album.
Do you feel like spinning? Me too. Let’s get into formation!
Did you get into it? Do it, ’cause the world is gone mad. In a good way, I think. Hope. Back in the days, there used to be artists who used to launch their albums and a video or two or four on it. On MTV. Or Youtube. So long.
Now, there’s Beyonce who might be an alien even though they say that
This just might be my next phone wallpaper.
Lemonade is a Tidal exclusive right now, so ta-da, hello, Tidal! Yet again. It might be about the cheating of her husband, but it isn’t. It’s Bey giving the world what the world thrives in, at times: intrigue.
This is for the cheated on women (or men), calling them to action and totally empathising? Mos def. For the struggle black women have with themselves and with the world around them? Hell yea. For the awareness of what society, aggressiveness of any kind, the never-ending discrimination, meanness on any level can do in the world? For whatever it is that you feel like it is for you. Love is the answer, in the end. In life. In Lemonade.
What has Bey got to do with Jay is only what Bey gotta know with Jay. If it weren’t for Bey and Jay, I wouldn’t be wearing the Surfboard sweat as we speak.
Lemonade is so artistic, it’s like every time I think of it, something else comes to mind. It’s an ongoing process, it makes you think, it makes you see and appreciate the tremendous power art has on people. Through powerful, lush, yet grunge visuals strongly linked to raw lyrics.
“God is God and I am not” flashes through Lemonade, at some point. I don’t know about that. She must be somewhat of a supernatural since she can set the world on fire in head-to-toe Gucci, smash things around in Roberto Cavalli and get away with it. She took the rage to a fabulous degree. In a Beyoncé world, where her hours are different from ours. Or are they? Lemonade?
It’s time for us to get out of formation now, try not to breath under water, don’t even think of flooding buildings or streets, put the matches away, forget about jumping off buildings (only she can, duh) and bey good. I know I will. And so totally get “Bey Good” printed on my T-shirt.
Way to go, Cristina!
Way to go, you!